~~October 2, 2016~~
BUILDING A WALL
Tecate Proposed A ‘Beer Wall’ During The Presidential Debate
For most of the 2016 presidential election, Republican nominee Donald Trump has boasted about his promise to build a wall along the U.S.-Mexico border and force Mexico to pay for it.
But after Trump got cold feet and didn’t ask Mexico’s president Enrique Peña Nieto to pay for it during a meeting last month, the promise has fallen from the headlines. During the first presidential debate of the 2016 campaign, a Mexican beer company put the issue front and center with a hilarious commercial.
Monday night, September 26, Tecate, a Mexican beer brand owned by Heineken, reminded Americans of Trump’s divisive promise by running an ad during the presidential debate on Fox News, Univision, and Telemundo networks. The ad mocked Trump’s plan by proposing a three-foot-high wall on the U.S.-Mexico border that invites people on both sides to come together over cold cervezas.
“The time has come for a wall. A tremendous wall. The best wall. The Tecate beer wall,” the ad says. “The wall that brings us together.
This wall might be small, but it’s going to be huge.”
Tecate sees the ad as a positive way to engage consumers during a divisive political season.
“Tecate is using beer as the great unifier in developing a fun, lighthearted and clever commercial where friends from two bordering countries share a couple of Tecates over a wall,” Felix Palau, vice president of the company, said in a press release.
“Tecate is acknowledging an ongoing conversation, while raising a glass to beer’s uncanny ability to bring people together in a positive way.”
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#WeAllAreOne #ItIsWhatItIs #DrRex #HortyRex #hrexachwordpress
~~Published on Sep 24, 2016~~
There’s been a lot of talk about building a wall, but no action.
We ALL are ONE!!